Tourism Nova Scotia

Tourism Nova Scotia is responsible for marketing Nova Scotia as a travel destination and attracting non-resident overnight visitors to the province.

What they do

Tourism Nova Scotia is responsible for marketing Nova Scotia as a travel destination and attracting non-resident overnight visitors to the province. It helps support and grow Nova Scotia’s economy through marketing, working with industry partners and tourism businesses to develop experiences that motivate travelers to visit Nova Scotia.

Tourism Nova Scotia helps tourism industry operators and organizations improve their products and experiences, create new revenue-generating strategies and leverage marketing investments in target markets. It also provides annual marketing campaigns, operates the provincial Visitor Information Centres and contact centre, and manages the official tourism website for Nova Scotia to generate awareness of Nova Scotia as a travel destination and to provide trip-planning information.

Tourism Nova Scotia is a provincial Crown corporation.

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